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The referee’s final whistle marked the end of the hard-fought Six Nations in Rome on Saturday, which saw France triumph with its 27th trophy, with a one-point advantage over England and 2 over Ireland: a victory that after the defeat in the match against England on the second day seemed unexpected, but from that moment on the Blues never made any mistakes, until they achieved the final victory.
Behind the sporting show, followed with passion by millions of fans, there is a complex technological system that allowed a quality broadcast of the event. EI Towers, once again, demonstrated its leadership in the broadcast sector, offering integrated solutions that brought the excitement of rugby into the houses of many Italians, and beyond.
From the Field to the Screen: Invisible Technology
The three matches of the Italian national rugby team played in the capital represented an important sporting moment for fans and a technical challenge successfully faced by EI Towers.
The broadcast of sporting events of this magnitude requires real-time management of signals and the ability to distribute them to broadcasters.
EI Towers has deployed human and technological resources, confirming the versatility of its solutions in the broadcast services field, capable of adapting to any context and sporting discipline, and more.
Versatility and Reliability: From Football to Rugby, from Concerts to Fashion Shows
The strength of EI Towers lies in its ability to offer tailor-made solutions for every broadcast need. Whether it is a football match, a basketball game, a rugby match, a tennis challenge or entertainment events such as concerts, fashion shows and media events, the company always guarantees the same commitment in order to satisfy its customers’ requests.
This versatility has allowed EI Towers to establish itself as a reference partner for the broadcast of events both nationally and internationally, thanks to cutting-edge technologies and a team know-how consolidated over time.
Strategic Partnerships in the World of Sports
EI Towers’ experience in sports sector is demonstrated by the important partnerships developed over the years. The collaboration with Lega Calcio Serie A and Lega Calcio Serie B represents a feather in the cap, but the company’s commitment goes well beyond national borders.
EI Towers is not limited to the management of contribution and distribution services for audio/video signals for Serie A Enilive, Coppa Italia Frecciarossa and EA Sports Supercup, but extends its expertise to the most prestigious European tournaments such as the Champions League, Europa League, Conference League and Nations League.
The skills in the field are different because the company has developed a multidimensional approach to event broadcasting, which includes:
- Advanced technological infrastructure: EI Towers has a fiber optic network that connects all Italian stadiums to the Iliad International Broadcast Centre in Lissone (MB), where the signals are managed, processed and distributed.
- Continuous innovation: EI Towers is constantly working on the implementation of new technologies to improve image quality and reduce latency in live broadcasts, as well as forming partnerships to offer new, increasingly technological and advanced services. An example of this is the partnership with TGI Sport [—], a company that deals with virtual advertising (virtual perimeter VLEDs, virtual center circle graphics, etc.).
- Customization of services: for each sporting event, EI Towers prepares ad hoc configurations that take into account the specific features of the venues, the environmental conditions and the distribution needs of audio, video and data signals.
A Partner for Every Need
EI Towers is the perfect partner for company requiring professional broadcast services. The integrated approach and the ability to provide complete solutions represent an added value recognized by the main operators in the sector.
The recent experience with the Six Nations rugby in Rome has further demonstrated how the company is able to successfully face even the most complex challenges, always guaranteeing a very high level of quality.
Looking to the Future
With an eye always on innovation, EI Towers continues to invest in the development of new technologies to meet the growing needs of the broadcast market, offering increasingly efficient and bespoke solutions.
The end of the rugby matches in Rome therefore represents not a point of arrival, but a new stage in the growth and consolidation of EI Towers as a leader in the supply of integrated services for the broadcast world, ready to face new challenges and seize the opportunities offered by a constantly evolving market.
